MSC MALAYSIA Embarks on an “Offshore Outsourcing Awareness” Campaign for Foreign Direct Investment

Multimedia Development Corporation announced that it has launched an international media campaign called “Best of All Worlds,” with Cuzzy Media. In this campaign , MSC MALAYSIA will showcase the progress of foreign direct investment in Malaysia, and why it is one of the world’s top ranked Offshore Outsourcing locations. The message is brought to life through a series of television commercials on CNN, CNBC, MSNBC, FOX NEWS, & TV GUIDE, plus through documentaries on a global internet tv platform called WWW.XBB.TV, which is owned and operated by Cuzzy Media. The documentaries are also available on other video sites such as Youtube,Google, Yahoo, Xbbblog, Daily Motion, Ourtube, and many others.International celebrity Asha Gill walks the audience through strategies applied by many foreign direct investors such

as BMW, DHL, HSBC, IBM, Intel, Motorola, Nokia, Shell, Satyam, NTT (Japan), Unisys and many others, on why they chose Malaysia for

their offshore outsourcing activities. The audience will also hear candid opinions about offshore outsourcing and foreign direct investment prospects in Malaysia from international luminaries like Dr. Vinton G. Cerf, Chief Internet Evangelist – Google, Dr. Robert Bishop, of The Blue Brain Project, Mr. Fritz Attaway of Motion Picture of America, George C. Newstrom – Chairman of the Board, WITSA, Dr. John Gage of Sun Microsystems and many others who were in KL to help make WCIT 2008 a success. WCIT 2008 drew over 3300 delegates that included 105 speakers with 50,000 participants from 92 countries.“MSC Malaysia status companies enjoy financial incentives, including no income tax for up to 10 years. We want the global investment policy makers to know that Malaysia is one of the most cost-effective places for their foreign direct investment,” stated CEO of Multimedia Development Corporation, Dato Badlisham Ghazali.This campaign is made possible through the engagement of Cuzzy Media, a converged Web 2.0 – traditional media campaigns specialist. Cuzzy Media is a MSC Status company that operates globally, from Cyberjaya. MSC MALAYSIA showcases how foreign direct investment is benefiting from Malaysia’s offshore outsourcing industry.